YouTube Giveaway Trends
Simpliers has led this industry since 2019. This page shows how YouTube giveaways are spread across the year, and which days are busiest every year.
YouTube Giveaway ToolYouTube giveaways held steady over the last two years, with no clear rise or fall.
How does the YouTube giveaway trend change across the year?
Pick a country, a platform and the figure you want to see. The chart updates right away.
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Giveaway trend across the year
Worldwide · 2
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The busiest days worldwide
Every year, far more giveaways are run on the days below than on an ordinary day. These are also the most crowded days, so in the quieter stretches you compete with far fewer giveaways.
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How many entries does a giveaway get?
The chart below shows how many entries a giveaway gets, so you can see what to expect from your own.
How much do followers decide the number of entries?
The chart below plots each giveaway by the account's follower count and the entries it got. Darker areas show where giveaways gather, and the orange line shows how many entries the middle giveaway gets as followers grow.
How many giveaways does an account run in a year?
The chart below groups accounts by how many giveaways they ran during the year. The green bar is the share of accounts in each group, and the orange bar is the share of giveaways that group ran.
Which day should you run your giveaway?
The chart below shows how many entries the middle giveaway gets on each day of the week.
How are YouTube giveaways spread across countries?
The cards below show how giveaways are spread across the year in four countries, and the day that is busiest every year. When you tap a card, the chart above switches to that country.
Where do these Instagram giveaway statistics come from?
When someone runs a giveaway with Simpliers, its date, country and platform are recorded. Every number on this page adds up from those records.
- When the data starts
- Simpliers launched in March 2019. The numbers here cover every giveaway run since that day.
- Which date a giveaway counts on
- A giveaway counts on the day its result is drawn. Most campaigns start days or weeks earlier, so the busiest days are the days campaigns end.
- How the country is determined
- The country is where the person running the giveaway is located.
- What the score shows
- The score rates activity on a chart from 0 to 100. A score of 100 marks that chart's busiest moment, and every chart has its own 100.
- What the middle giveaway means
- Half of the giveaways came in below this number and half came in above it. A few huge giveaways would inflate an average, this number stays unaffected.
You can use this data
These charts and numbers are open to everyone. You can use them in an article, a deck or a report, citing Simpliers with the links below.
Ready-made citation
Source: Simpliers YouTube Giveaway Trends, https://simpliers.com/en/giveaway/trends/youtube
Link to this view
The country, platform and figure you pick are written into the address bar, so the link opens exactly the chart you are looking at.
Trends on the other platforms
Each platform has its own trend page. The numbers cannot be compared across platforms, because each page's 100 belongs to that page alone.
Frequently asked questions
The questions people ask most about the trend data on this page are below.
What is this trend data based on?
It is based on every giveaway run with Simpliers since March 2019. The numbers on this page are calculated again every week.
My follower count is small, is a giveaway still worth it?
It is. Follower count sets the ceiling for entries but does not decide them on its own; in the chart above, the top quarter of small accounts sits above the bottom quarter of much larger ones. Your prize and your entry rules do at least as much work as your follower count.
How many entries does an Instagram giveaway get?
It changes from giveaway to giveaway. The entry distribution chart above shows how many giveaways fall into each entry range, so you can set your own expectation from there.
What is the best day to run a giveaway?
The difference between the days of the week is shown with current data in the chart above. Focusing on your prize and your entry rules works better than picking a day.
Which month is better for running a giveaway?
It changes from country to country, and you can see your own market in the chart above. Far more giveaways are run on the busy days, so in the quieter stretches you compete with far fewer of them.